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把控SEO网站优化战略需要做好哪几点?

时间:2017.04.20 来源:http://www.weidaoshang.cn

第一,黑帽和白帽的选择。再进行网站SEO优化时,选择黑帽优化,还是白帽优化,往往就是一念之间所决定的事情。而之所以出现这种情况,还是因为没有从战略的高度来思考。通常而言,黑帽的方法能够让SEO优化的速度得到显著提升,但是同样也会面临巨大的风险,尤其是在搜索引擎智能化水平不断提升的今天,黑帽优化最终的结果就会演变成作死优化,可是即便如此,也不能当初那些投机站长的心。
First, the black hat and white choice. Then the website SEO optimization, select the black hat or white hat optimization, optimization, often is a decision. And this is the case, or because there is no strategic height to think about. Generally speaking, the black hat method can make SEO optimization speed has been significantly improved, but also will face great risks, especially in the intelligent search engine and improve the level of today, black hat optimization of the final results will become die optimization, but even this, nor had those speculative webmaster heart.
第二,制定计划长期不懈。既然已经明确了白帽的优化战略,那么就需要进行第二个战略的制定,那就是结合搜索引擎优化指南的要求制定长期的工作计划,并且在计划中将每天的工作内容进行明确,而且在明确了这些工作计划之后,还需要确保这些工作计划能够按时完成,如果不能够完成,还需要制定相应的补救措施,在后续的几天工作中,将其逐步的补回。通过这种持续不断的坚持,才能够让网站的优化工作做到有条不紊,持续的给搜索引擎带来正面的影响,这样不仅能够让网站的排名不断提升,同时还能够确保网站排名的稳定性。
Second, make plans for long-term unremitting. Have been identified since the white hat optimization strategy, then the need for formulation of the second strategies, that is the combination of search engine optimization guidelines to develop a long-term work plan, and work in the daily plan will be clearly defined, but in the clear after these work plan, also need to ensure that the work plan can be completed on time if not, can be completed, also need to develop appropriate remedial measures, in the subsequent days of work, it will gradually recover. Through this kind of persistence, can make the optimization of the site work continue to do everything in good order and well arranged search engine, a positive impact, which not only can make the website ranking rise, but also can ensure the stability of the website ranking.
第三,以服务客户为导向。虽然我们做的是SEO优化工作,但是却不能够抛弃正确的优化方向,那就是为用户提供良好的服务。实际上搜索引擎优化指南的本质内容同样如此,也是要求站长将自己的工作重点放在给用户提供全面的服务层面。无论是网站的页面设计,功能展现,还是内容建设,都需要始终以用户的需求来核心来进行建设。只有做好了这些工作,才能够有效的提升对用户的吸引力,网站的跳出率就会显著下降,而这一点,也已经成为搜素引擎评价网站质量的重要指标。
Third, customer service oriented. Although we do is to optimize the work of SEO, but can not give up the right direction of optimization, which is to provide users with good service. In fact, the essence of the search engine optimization guide is the same, but also requires the webmaster to focus on their own to provide users with a comprehensive service level. Whether it is the web page design, functional display, or content construction, are always required to build the core of the user's needs. Only do a good job of these jobs, can effectively enhance the attractiveness of the user, the site's jump out rate will be significantly reduced, and this has become an important indicator of the quality of search engine evaluation website.

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