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微信公众号平台开发优势分析

时间:2016.12.08 来源:http://www.weidaoshang.cn

1、人口红利
1, demographic dividend
前面我们也是活微信的人口基数比QQ还要大,根据目前的报告的人数基数已经是突破了8亿,而且每天都还在不断的增长中。在这么庞大的人口红利里面找到属于自己的客源可以说是具有优势的,并且微信公众号具有推送消息的功能,如果你的微信粉丝够多的话,那么则是可以会让更多的人在同一时间了解到你的产品。
In front of us is also living WeChat's population base is larger than the QQ, according to the current number of reported base has exceeded 800 million, and is still growing every day. To find their own customers in such a huge demographic dividend which can be said to be an advantage, and WeChat has a public number push message function, if you WeChat fans enough, then can let more people know your product at the same time.
2、成本节约
2, cost savings
成本一直是企业衡量去实施计划的重要的标准之一,而微信公众号的开发不需要花费太多的成本,并且后期的运营完全可以自己去实施,消息的推送这些都可以自己操作,不需要花费太多的成本。
The cost is always one of the important criteria to measure the enterprise implementation plan, and the development of the WeChat public, do not need to spend too much cost, and post operation can completely push to implement, which can operate their own messages, do not need to spend too much cost.
3、使用年龄
3, the use of age
微信可以说是这两年才开始火爆起来,大部分的使用人群是在20-40岁之间的人士,这一类的消费者大多数是学生和商务人士,具有一定的消费能力,消费观念也时尚,这种很容易接受和购买商品,是不错的消费群体。
It can be said that WeChat is only the beginning of this year to hot up, most of the people who are between the ages of 20-40, most of this type of consumer is students and business people, have some spending power, consumer attitudes are the very easy to accept and buy goods, is a good consumer groups.
4、疯狂营销
4, crazy marketing
一提到微信我们就不得不提到朋友圈,而提到朋友圈我们往往会想到一个群体,那就是微商,微商可以说是霸占了整个朋友圈,让人非常的反感,而微信公众号却不是如此,因为你运营的每一篇内容都关系这你的粉丝来源,只有做好了吸粉的前提,才能够进行疯狂的营销。
The mention of WeChat we have to mention the circle of friends, circle of friends and that we tend to think of a group, that is derivative, derivative can be said to occupy the whole circle of friends, people are very disgusted, but WeChat public number is not the case, because every piece of content you have this operation you fans of the source, only do the premise of powder, can be crazy marketing.

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