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SEO优化如何进行能够效果出众?

时间:2018.11.23 来源:http://www.weidaoshang.cn

对于SEO企业推广优化来说,关键词词是指网民为了寻找某个产品或是某个服务,在百度等搜索引擎的搜索框中输入的一段文字。假如把一篇文章比作军队,那么关键词可就等于是军队里的将领,他会出现在文章的许多重要地方,可算是整篇文章的核心关键词。我们今天就先不说别的,就来说一说关键词优化有哪些要点。
For the promotion and optimization of SEO enterprises, keywords refer to a paragraph of text entered by netizens in search boxes of Baidu and other search engines in order to find a product or a service. If we compare an article to an army, then the key words are the generals in the army. He will appear in many important places in the article, which is the key words of the whole article. Let's not talk about anything else today. Let's talk about the key points of keyword optimization.
1.关键词布局要排在最前面

1. Keyword layout should be at the top of the list.

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我们写文章的时候既要加入关键词又要加文章的内链,其实一般在文章的首段加上关键词对优化是最有好处的。在蜘蛛搜索引擎进行对网页爬行的时候,会对每一个文字给予最大的权重,所以要想优化好关键词,把关键词加入到文章的首段。
When we write an article, we need to add keywords as well as the inner chain of the article. In fact, in general, adding keywords at the beginning of the article is the best way to optimize. When spider search engine crawls a web page, it will give the greatest weight to every text, so in order to optimize keywords, add keywords to the first paragraph of the article.
2.寻找关键词一般最稀缺最好
2. Searching for keywords is generally the scarcest and best
我们写的文章关键词都是由客户直接提供的,但是关键词应该是越稀缺越好,要是关键词很普通,竞争力很大。而且网页布局中的关键词比较稀缺,在搜索引擎的服务器储存是没有这个关键词的,这样百度就会给予很大的权重,有利于排名。
We write articles keywords are directly provided by customers, but the more scarce the keywords should be, the better, if the keywords are very common, the competitiveness is great. Moreover, the keywords in the web page layout are scarce, and there is no such keyword in the server storage of the search engine, so Baidu will give a great weight, which is beneficial to ranking.
3.内容必须要做到与主题相关性

3. Content must be relevant to the theme.

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锚文本的内容和关键词越相关越好,不过我们编辑在写文章的时候也会先看看有什么合适的锚文本,然后再围绕这一主题展开。而且只有内容相关,百度才不会认为网页中的内容有问题。
The more relevant the content of anchor text and keywords, the better. However, when we edit an article, we will first see what anchor text is suitable for, and then we will focus on this topic. And only when content is relevant, Baidu won't think there's something wrong with the content in the web page.
4.关键词的密度很重要
4. The density of keywords is very important.
在一篇文章当中,关键词的加入应该要适量,密度不能过高也不能过低,要是加入的关键词很多百度会觉得很刻意,不过文章密度的问题也没有一个准确的标准,编辑在写的时候最好是要多多注意,适量就行,最好控制在5%左右。
In an article, keywords should be added in a proper amount, the density should not be too high or too low. If you add many keywords Baidu will feel very deliberate, but there is no exact standard for the density of articles. Editors should pay more attention when writing, just right amount, and better control at about 5%. 。

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