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SEO做好站内优化应该注意哪些点?

时间:2018.11.21 来源:http://www.weidaoshang.cn

站内seo可以说是现下十分热门的一向行业,为了可以提升企业竞争力,很多企业不但致力于实体广告的投放,更多的会把精力和时间花费在无论是投入还是回报都要比实体广告性价比高出许多的站内seo优化当中,不过想要做好站内seo优化,小编提示一定要关注到这4个大点。
In-station SEO can be said to be a very popular industry nowadays. In order to enhance the competitiveness of enterprises, many enterprises not only devote themselves to putting in physical advertisements, but also spend more energy and time in the optimization of in-station seo, which is much higher than the performance-price ratio of physical advertisements in terms of investment and return, but want to do well. SEO optimization in the station, Xiaobian prompt must pay attention to these 4 big points.
一、网站打开速度为成功第一步
First, website opening speed is the first step to success.
对于很多用户来说,进入网站的第一步应该就是网站的打开速度,如果这个网站打开速度偏慢或者长时间处于缓冲过程当中,相信任何一个用户都不愿意在这个网站当中过多浏览。要知道现下的社会是一个快节奏的社会,所有人在从事工作和生活的相关事件之时讲究的都是效率问题,所以在进行站内SEO优化之前,购买网站域名以及后台相关代码编辑一定要将网站打开速度放在重中之重的首要位置,这样才可以给用户一个很好的初始印象。

For many users, the first step to enter the website should be the opening speed of the website. If the website opens slowly or in a buffer process for a long time, I believe that any user is unwilling to browse too much in this website. To know that the current society is a fast-paced society, all people in the work and life of the relevant events are concerned about efficiency issues, so before the optimization of site SEO, the purchase of website domain names and background related code editors must put the speed of website opening in the top priority, so that It can give users a good initial impression.

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二、网站整体设计风格决定了企业定位
Two, the overall design style of the website determines the positioning of enterprises.
很多从事网站优化的工作人员在进行网站设计的过程当中,总是会忽略网站整体风格的设计,而从一个用户的角度来说进入网站的第一瞬间网站给予用户的第一初始印象直接会被网站整体的设计风格所影响,可以给客户留下专业、大气、时尚的感觉最为直接的影响就是客户对该企业的印象也会被网站所传递出来的风格所影响。所以必要的情况下最好不要使用那些网上免费的网站模板,选择比较优质的网站建设公司为企业专门定制网站风格才为上上之选。
Many staff engaged in website optimization always neglect the design of the overall style of the website in the process of website design. From a user's point of view, the first initial impression of the website given to users in the first moment of entering the website will be directly affected by the overall design style of the website, which can leave a special impression to customers. The most direct impact of industry, atmosphere and fashion sense is that the customer's impression of the enterprise will also be affected by the style conveyed by the website. So when necessary, it is better not to use those free website templates on the internet, but to choose a high-quality website construction company to customize the website style for the enterprise.
三、过多的弹窗广告并无法发挥推广作用
Three, too many pop-up ads can not play a promotional role.
很多网站优化人员为了可以达到网站销售目的总是会在网站设计的过程当中,增加一些弹窗和飘窗,然而过多的弹窗飘窗以及广告位不但不会提高企业的产品销售量,反而会让客户反感,从而离开网站。所谓欲速则不达,在站内seo优化的过程当中这个问题一定要避免,过多的广告位不但不会带来正面的积极作用,反而还会影响用户体验、无法被爬行蜘蛛抓取、降低网站权重和排名

In order to achieve the goal of website sales, many website optimizers always add some bullet windows and floating windows in the process of website design. However, too many bullet windows and advertising space will not increase the sales volume of products, but will make customers disgusted and leave the website. So-called speed is not enough, this problem must be avoided in the process of site SEO optimization. Excessive advertising space will not bring positive effect, but will also affect user experience, can not be crawled by spiders, reduce the weight and ranking of the website.

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四、明确关键词背后的真正目的,精准优化
Four, clear the real purpose behind the key words, precision optimization
其实很多从事站在seo优化的工作人员大多数会把目光具体在网站整体设计、网站内容的创立、关键词制定等等比较大众常规的问题。其实还有一点会被很多人所忽略那就是明确关键词背后的真正目的,做到精准优化。简单来说,当客户搜索一个关键词是他所需要的是关键词所带动的问题解决方向,而非围绕关键词给客户制造新的问题,简单来说,当客户搜索网站建设时,他可能会对网站建设的价格以及相关注意事项感兴趣,但是更多的他会想要知道什么公司可以让他了解网站建设的相关信息,这才是我们所有从事站内seo优化人员需要达到的最终目的。
In fact, many staffs who are engaged in SEO optimization will focus on the general design of the website, the creation of the website content, the formulation of keywords and so on. In fact, there is another point that many people will overlook is to identify the real purpose behind the keywords, to achieve precise optimization. Simply put, when a customer searches for a key word, he needs the problem solving direction driven by the key word, rather than creating new problems for the customer around the key word. Simply put, when the customer searches for the website construction, he may be interested in the price of the website construction and the matters of interest, but more of him. We would like to know which company can let him know the relevant information about website construction, which is the ultimate goal that all of us engaged in site SEO optimization personnel need to achieve.

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