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判断同行网站建设要从哪看?

时间:2018.06.05 来源:http://www.weidaoshang.cn

1、明确和突出的品牌设计
1, clear and prominent brand design
每个网站都有自己的特色,网站建设首先就要明确品牌设计,通过品牌化的设计,才能彰显网站的个性和特色。突出品牌的方式有很多,视觉也是很重要的一部分。比如独树一帜的logo和黑白分明的配色融入整个网站设计中,和logo以及品牌本身相呼应。将品牌的色彩,设计元素贯穿到网站设计中,这样能自然而然的强化整个品牌的概念。
Each website has its own characteristics. First of all, website construction must be clear about the brand design. Through the brand design, the individuality and characteristics of the website can be highlighted. There are many ways to highlight the brand, and vision is also a very important part. For example, the unique logo and black and white color matching are integrated into the whole website design, echoing with logo and the brand itself. The color and design elements of the brand can be penetrated into the website design, so that the concept of the whole brand can be strengthened naturally.
2、有阶梯级层的导航
2. Navigation with a ladder level layer
目前建站市场上的导航都要求简化设计,但是专业的网站依然需要二级栏目来支撑,无论你用的是Wordpress这样的CMS平台还是自己写的网站,都可以使用这样的导航。在Wordpress 当中,无论是加入标签还是进行自定义分类都很方便,类别多了之后可以采用下拉式菜单,但是不论怎样设计,尽量让体验顺滑流畅。
At present, the navigation of the station market requires simplified design, but the professional website still needs two levels of column to support, whether you use the CMS platform such as Wordpress or your own website, you can use such navigation. In Wordpress, it is convenient to add a label or a custom classification, and you can use a drop-down menu after a variety of categories, but no matter how to design it, try to make the experience smooth and smooth.
Atlanta Magazine 的大型导航菜单给人的体验就非常流畅,下拉菜单中嵌入了大量的链接。由于响应式的滑动导航在移动端上也已经很常见了,这使得它还轻松兼顾到了移动端的设计。
Atlanta Magazine's large navigation menu gives people a very smooth experience, and a large number of links are embedded in the drop-down menu. Because responsive navigation is also very common on mobile terminals, it makes it easy to take into account the design of mobile terminals.
3、文章推荐小插件。
3, the article recommends small plug-ins.
现在很多自媒体都有这个功能,只要是用户感兴趣的文章,小插件就会主动为用户找一些相类似的文章来获取用户的粘度。

Now a lot of the media have this function, as long as the user is interested in the article, the small plug-in will take the initiative to find some similar articles for the user to get the viscosity of the user.

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Search Engine Journal 的首页上就采用了一个这样的轮播式文章推荐小插件,每次展示 3 篇推荐文章,并且轮播滚动的时候会在左侧视觉化地展示出相应的图片。你可以仔细看看你所喜欢的数字杂志网站都是怎么设计这样的小插件的,或者了解一下他们用的都是哪些插件。
On the front page of the Search Engine Journal, it uses a cast - in - style article recommendation plug-in that displays 3 recommended articles each time, and the corresponding pictures will be visualized on the left side when the broadcast is rolled. You can take a closer look at how you like digital magazine websites to design such small plug-ins, or to know what plug-ins they use.
4、可用性良好的搜索引擎。
4. A good search engine.
现在很多网站都有自己的搜索引擎,对于目标明确的访客会直接通过搜索引擎,搜索自己想要的内容。如果需要针对文章内容进行检索的话,搜索引擎压力并不小,但是用户的需求是非常明晰的,所以网站的开发者需要提供可用性良好的搜索引擎,帮助用户找到内容,提高用户的停留时间和内容的打开率。
Now many websites have their own search engines, and targeted visitors will directly search through search engines to search for what they want. If you need to retrieve the content of the article, the search engine pressure is not small, but the user needs is very clear, so the web site developers need to provide a good search engine to help users find content, improve the user's stay time and content of the open rate.
5、显着的分享按钮
5. An explicit share button
果你想让你的网站拥有更多的访客,充分利用社交媒体,让你的网站文章有更多的曝光度,是不错的选择。在这样的需求之下,尽量让每篇文章当中的分享按钮尽量明显一些。
If you want your website to have more visitors, make full use of social media, make your website articles more exposed, it is a good choice. Under such a requirement, try to make the sharing button in each article as obvious as possible.
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