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网站导航也是可以计算排名的地方

时间:2018.01.25 来源:http://www.weidaoshang.cn

网站导航顾名思义就是为用户提供全面的引导,能够让用户能够通过导航快速进入相关频道,从而找到相关内容。是网站众多功能中,最为重要的一种。
Website navigation, as its name implies, is to provide users with comprehensive guidance, enabling users to enter relevant channels quickly through navigation, so as to find relevant content. It is the most important one of the many functions of the website.
第一,优先使用文字链接。百度搜索引擎对于文字链接是比较亲和的,特别是网站导航,如果是文字链接,能够更加方便百度蜘蛛定位相关的栏目,并由此进行逐级抓取网站内容。这样有助于提升对搜索引擎的吸引力,从而提升网站的权重。
First, give priority to the use of text links. Baidu search engine for text link is more affinity, especially website navigation, if it is text link, Baidu spiders can be more convenient positioning related columns, and from this step by step to grab website content. This helps to improve the appeal of the search engine, thereby enhancing the weight of the web site.
第二,规避采用JS脚本技术实现网站导航。现在有些站长为了让导航更具吸引力,往往采用JS脚本语言来进行设计,从而让导航看起来极其绚烂。
Second, avoid the use of JS script technology to achieve web navigation. Now some stationmaster, in order to make navigation more attractive, often use JS scripting language to design, so that navigation looks extremely gorgeous.

另外还有的网站采用了js脚本,将导航改变成下拉菜单的形式,这种形式看起来很新颖,能够有效提升对用户的吸引力,但是采用JS脚本编写的内容显然是不能够被百度蜘蛛抓取,那么这个导航只能够起到给用户引导的作用,优化的作用就会被消除,这显然不利于导航作用的最大化。

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In addition to the website using the JS script, the navigation change into a drop-down menu form, this form looks very novel, can effectively enhance the attractiveness of the user, but the contents of the compilation of the JS script is obviously not to be Baidu spiders crawl, then the navigation only enough to play a guiding role to the user, will optimize the maximum is eliminated, which is obviously not conducive to the navigation function.
第三,规避采用图片进行导航。图片导航形式实际上也能够有效提升用户的吸引力,但是同样对于搜索引擎的亲和力不够,不过现在百度蜘蛛已经能够通过图片的ALT属性进行抓取,但是这种抓取方法显然会增加百度的难度,从而影响到百度的亲和力。而且图片下面加上文字的方式,对于用户的吸引力实际上也就没有那么大,那还不如全部采用文字的好。

Third, avoid using pictures to navigate. The picture form of navigation actually can effectively enhance the appeal of the user, but also to the search engine affinity is not enough, but now Baidu spiders have been able to crawl through the ALT attribute on pictures, but this grasping method will obviously increase the difficulty of Baidu, then affect Baidu's affinity. And the way the text is added under the picture, the attractiveness of the user is not as large as it is, so it is not as good as all the words are used.

第四,循序用户体验原则。对于网站导航里的文章链接的放置,从用户体验的角度上来看,是具有很大的考究的,现在很多网站导航里的内容和网站首页上的相关内容具有明显的重复性,这样无疑会让用户产生审美疲劳,降低用户使用效率。
Fourth, follow the principle of sequential user experience. The placement site navigation in the link, from the user experience point of view, is very exquisite, now related content content and site navigation in many sites on the first page of the repetition is obvious, it will undoubtedly allow users to produce fatigue, reduce user efficiency.

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