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2017年这些黑帽手法你有没有遇到

时间:2017.12.28 来源:http://www.weidaoshang.cn

1.关键词堆砌
1. key words stacking
在网页中大量堆砌关键词,希望提高关键词密度,提高网页针对关键词的相关度。关键词堆砌可以在很多地方,如可能在用户可以看到的文字本身中,也可能在标题标签、关键词标
A lot of key words are piled up in the web page, hoping to improve the keyword density and improve the correlation of the web page for the key words. The key words can be found in many places, such as in the text itself that the user can see, or in the title label, the keyword mark.
签、说明标签中,正文中。随着搜索引擎算法的改进,关键词堆砌很容易被搜索引擎发现。
Sign, note in the label, in the text. With the improvement of the search engine algorithm, the keyword stack is easily found by the search engine.
2.过多的虚假关键字
2. too many false keywords
很多站点会把许多与本站并不相关的关键字加入到自己网站中,通过在META中
Many sites will add a number of keywords unrelated to the site to their own websites, through the META
设置与网站内容根本不相关的关键字,以骗取搜索引擎的收录与用户的点击,这里算—-个不太正规的优化方式,但原创说的是过多的虚假关键字,还有经常为了增加此关键字更改
Set up keywords that are not related to website content to cheat the search engine's inclusion and user's click. Here's a less formal optimization way, but the original is too many false keywords, and often to increase this keyword change.
网页标题,这两种方式都极有可能受到处罚,降低排名(后者更严重)。
Page titles, these two ways are very likely to be punished, lower ranking (the latter is more serious).
3.垃圾链接
3. garbage link

加人大量链接机制,大量链接机制是由大量网页交叉链接构成的一个网络系统,这些作弊手段一旦被搜索引擎发觉,马上就有被K站的可能,希望SEO人员在平时优化时不要触碰这些

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Add a large number of links mechanism, a large number of links mechanism is composed of a large number of webpage cross links constitute a network system. Once these search tools are discovered by search engines, they will be K station. It is hoped that SEO members should not touch these when they optimize.
作弊手段。为了提高搜索排行,在博客和论坛大量发布无关内容的链接,统称为垃圾链接。
The means of cheating. In order to improve the search rankings, a lot of unrelated links are published in blogs and forums, collectively referred to as garbage links.
4.隐藏链接
4. hidden links
隐藏链接一般被SEO用在同类网站上面以隐藏链接的方式,链接自己的网站或者其他客户的网站。
Hidden links are generally used by SEO to hide links on the same web sites, linking their own websites or other customers' websites.
5.隐藏页面
5. hidden pages
隐藏页面是指有的网页使用程序或脚本来检测访问者是搜索引擎,还是普通用户。如果是搜索引擎,网页就返回经过优化的网页版本。如果来访的是普通人,返回的是另外一个版本
The hidden page means that some web pages use programs or scripts to detect visitors as search engines, or ordinary users. If the search engine is a search engine, the web page returns to the optimized version of the web page. If the visitor is an ordinary person, the return is another version
。这种作弊方式,通常用户无法发现。因为一旦用你的浏览器去看这个网页,无论是在页面上,还是在HTML源文件中,你所得到的都已经是与搜索引擎看到的不同的版本。
. This way of cheating is usually not found by users. Because once you use your browser to see this webpage, whether you are on the page or in the HTML source file, you get all the different versions that you saw with the search engine.
6.隐藏文字
6. hidden text
隐藏文字是在网页的HTML文件中放上含有关键词的文字,但这些字不能被用户看到,只能被搜索引擎看到。可以有几种形式,如超小字号的文字,与背景同样颜色的文字,放在评论
The hidden text is the text containing keywords in the HTML file of the web page, but these words can not be seen by the user and can only be seen by the search engine. There can be several forms, such as a super small word, and a text with the same color as the background, in a comment
标签中的文字,放在表格input标签里的文字,通过样式表把文字放在代码中。
The text in the label, the text placed in the tabs of the table input, puts the text in the code through the stylesheet.
7.桥页
7. bridge page
桥页通常是用软件自动生成大量包含关键词的网页,然后从这些网页自动转向到主页,目的是希望这些以不同关键词为目标的桥页在搜索引擎中得到好的排名。当用户点击搜索结果时,
Bridge pages are usually generated automatically by software, including key words, and then automatically turn to homepage from these pages. The purpose is to hope that these bridge pages with different keywords will get a good ranking in search engines. When the user clicks on the search results,
会自动转到主页。有时是在桥页上放上一个通往主页的链接,而不自动转向。
It will automatically transfer to the home page. Sometimes a link to the home page is placed on the bridge page and not automatically turned.
8.挂黑链
8. hanging black chain
扫描FTP或者服务器的弱口令、漏洞,然后黑掉网站,把链接挂进去。这是不合法的手段。
Scan the FTP or the server's weak password, the vulnerability, and then black out the website and hang the link in. This is an unlawful means.
从职业道德的角度上看,毫无疑问,黑帽SEO是一种不值得提倡,甚至是一种遭到唾弃、人人喊打的SEO手法,我们应该提倡白帽SEO,踏踏实实地做好网站SEO,维护行业的合理性和
From the occupation moral point of view, there is no doubt that the black hat SEO is not worth promoting, and even a disgustful, everyone shouting SEO technique, we should advocate white hat SEO, do SEO website, the rationality and the maintenance industry
公平性。并且,白帽SEO是“放长线、钓大鱼”,放眼长远利益,对一家企业、一个网站几乎是有利无害的,而黑帽SEO只着眼当下利益、竭泽而渔的激进式手法,极有可能给企业带来灾
Fairness. Also, white hat SEO is "a long line to catch a big fish, looking at the long-term interests, to an enterprise, a website is almost good, while the black hat SEO only focus on radical techniques, the current interest, is likely to bring disaster
难性的后果-K站,所有排名一夜之间全部消失,一切重归于零。
The consequences of the difficulty of the -K station, all the rankings disappeared overnight, everything returned to zero.

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